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HP Global Influencer Summit 2012 (Part 2) - HP Photosmart 5520 e All-in-One, HP t410 AIO

7/11/2012 11:50:15 AM

The printer

This year sees no shortage of printer tech as well. Our sights fell on the two most fascinating entries. The first is the HP Officejet 150 Mobile all–in-one, which holds the honor of being the world’s first mobile all-in-one printer, made for people who need that AIO goodness on the go. It uses a 2.36 inch touchscreen for its functionalities, and from what we read, the printing performance – 22ppm for colored prints -- is very impressive for its size. As if it’s not impressive fitting AIO functionality in its mobile form already.

Next is the HP Photosmarts 5520e all-in-one, which enables users to print from wireless enabled mobile devices, without ever the need of a network. It uses HP wireless direct printing, and also offers web connected printing technologies, meaning you can print from virtually anywhere. Four individual ink cartridges promise to provide lab quality photos, something which we won’t dispute, considering HP’s history.

Description: HP Photosmart 5520 e All-in-One
HP Photosmart 5520 e All-in-One

There are others too, of course, like the HP LaserJet Pro 400 M401 and the Pro 400 MFP M425, the latter being the company’s first web-connected mono laser MFP. Both include support for all HP ePrint solution, with support for Apple AirPrint and Google CloudPrint.

The Enterprise side get to see the HP LaserJet Enterprise 500 color MFP M575 (and its monochrome variation, the Enterprise 500 MFP M525), which feature a larger 8 inch touchscreen with HP quick sets, giving you one touch workflows.

The business solution

Away from the more consumer part of things, we take a look at HP’s solutions for the business and enterprise segment. Heading the pack is the HP t410 AIO that operates within 13 watts of power envelope over POE – that’s right, it only requires a single Ethernet cable to power. It has an 18.5 inch display and is powered by energy efficient ARM processor technology with an integrated digital signal processor, which gives the t410 AIO the capability to display in HD.

Description: HP t410 AIO
HP t410 AIO

The workstation line up now include the HP Z220 workstations, which is an affordable, entry level system is available in either an expandable, convertible mini tower (CMT), or as a compact small form factor (SFF) to save up space.

On the subject of mobility, the HP EliteBook 8770w is touted as HP's most powerful mobile workstation, offering the highest-performing professional graphics and processors that can fit into its 17.3- inch form factor.

We also found out about the HP Spectre XT Pro Ultrabook, a professional edition which HP defines as "an answer to the consumerisation of IT”. Spectre XT Pro comes with Windows 7 Professional and an embedded TPM security chip that protects data in email and its SSDs.

The HP EliteBook 2170p, on the other hand, is HP's smallest and lightest business notebook. The 11.6-inch screen may sound a lot like a netbook, but the specs definitely says otherwise, as it features an ivy bridge processor.

Description: Ryan Friedlinghaus, Founder and CEO, West Coast Customs (left) talking to James Mouton, Senior Vice President and General Manager, Personal Computer Global Business Unit, HP, about HP's workstations and business solutions
Ryan Friedlinghaus, Founder and CEO, West Coast Customs (left) talking to James Mouton, Senior Vice President and General Manager, Personal Computer Global Business Unit, HP, about HP's workstations and business solutions

The Future

After witnessing HP in the 'Now', we start to ask, "What's next?" In the closing note, John Apostolopulos, director, mobile and immersive experience lab of HP labs, talked about the memristor component, which is a resistor with memory that will be able to reduce power consumptions on future devices, which means smaller batteries and even lighter designs without compromising on productivity.

Apostolopulos also talked about their on-going research on their Self-Aligned Imprint Lithography, or SAIL, which is a process for creating thin-film transistor backplanes like those used for flat panel TV monitors. This can significantly reduce cost of active matrix backplane manufacturing.

Todd Bradley, executive vice president of printing and personal systems group, HP, had a final surprise for us, by introducing president and CEO of HP, Meg Whitman, on stage.

She addressed HP's decision in joining the PSG with the IPG into the printers and personal systems group, saying that it has simplified business and removed complexity from HP. "Importantly, we're going to make it easier for partners and customers to do business with HP. And we're going to make it easier for HP to provide the best customer experience and customer support in the business," she added.

Description: (From left) Meg Whitman, president and CEO of HP, making a surprise appearance alongside Todd Bradley, executive vice president of printing and personal systems
(From left) Meg Whitman, president and CEO of HP, making a surprise appearance alongside Todd Bradley, executive vice president of printing and personal systems

"So we're developing a much more coordinated approach to the market. Today's unified product launch shows exactly where we're headed.

"I hope that you can see that from our strategy, our commitment to hardware is strong. And our commitment to printing and PC is 100%," she said, in closing the event. "And I am thrilled that we can come to Shanghai to launch our new PC and printer line-up, and to highlight the power of HP's innovation and engineering."

And with that, the Summit closes.

From what we saw, experienced and learned, HP is certainly on the right track in things. Merging their PSG and IPG into a single entity has opened up to more opportunities that we're getting more excited to see. And with that, we thank HP for their wonderful hosting and a pleasant, fascinating Summit to return from. www.hp.com

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