Canon and Nikon face in every series
about full-frame camera’s price. In addition, Sony also return after many years
of being absent from this market.
In 2012, Ni-Ca fight was the most violent. 2
competitors compete not only in small and medium but also typical products as
well as new models. Sony took a rest for a while after producing 2 products
A900 and A850 and operate again with A99 that is appreciated.
Canon
1D X predominates over Nikon’s D4.
EOS 1D X was introduced at the end of 2011;
however, it was considered “detonator” in war that made many people loving
photography satisfy in 2012. Canon often kept the number one position in the period
that digital camera have risen in the last decade. But in 2007, Nikon’s appearance
made balance beam in high-ranking digital camera gain balance. Competitor’s
power makes Nikon find out solution for complex problem about the way to
distinguish equipment series and leading technology. EOS 1D X is the answer.
Any photographers desire to have this product although they have just heard
about technological parameter. It has full-frame image sensor with 18 points,
new Digic 5+ processing chip. Maximum ISO can gain 204,800 and has 61 auto
focus points. In addition, it has fantastic continuous shooting speed: 14
picture frames/second.
Nikon also introduced its most typical
product 3 months later (compared with D4). Although its technological parameter
is lower than colleague EOS 1D X, it is valuable to possess because its price is
lower than $800 (1D X’s price is $6,800). Nikon’s product has full-frame sensor
with 16.2 points RGB 3D Color Matrix Meter III 91,000 pixel exposure sensor,
ISO 204,800 and continuous shooting speed is 10 picture frames/second.
It’s easy to distinguish that both EOS 1D X
and Nikon D4 were strategic products of 2 brands that reached to Olympic 2012
in London, England. Although Canon has technological parameter that is better
than competitor, it is slow in publishing product in the market. D4 appeared
later; however, it was started to be sold earlier than EOS 1D X for some weeks.
Nikon
D800 and 5D Mark III are 2 competitors that have the same ability and strength.
Canon won in the first fight, but it had difficulty
in the second fight with medium full-frame series. Although 5D Mark III is
appreciated, its appearance doesn’t make people who love photography feel
satisfied with improved version of legend 5D Mark II. In addition, D800’s
appearance makes Nikon excel and full-frame model’s sensor has 36.2-megapixel
resolution. In the previous years, D700 wasn’t as good as 5D Mark II and this
is an evident. At present, Nikon has changes that are more suitable than new 5D
Mark III model.
The appearance of 1D X, D4, D800 or 5D Mark
III could make many people curious. But D600 and Canon 6D were introduced in
2012 and it was unexpected thing. Nikon caught general trend of the market that
attached importance to full-frame camera, so it early introduced D600 camera -
this is the first product model towards cheap price series. Dream about full-frame
camera will quickly become true to many people who love photography because its
price is $2,100. It is considered a daring but suitable step of Nikon.
D600
and 6D have a fight to series of full-frame camera with cheap price.
In reality, the leading thing doesn’t mean the
winner. After a period of time, Canon introduced 6D, a real competitor that has
the same price and some better features. In reality, excluding some
technological parameters needed to test, depending on everyone’s taste, Canon’s
product creates the difference with integrating Wi-Fi and GPS. For amateur
users, these features are rather attractive. They are suitable to trends that
are developing strongly on compact or mirrorless cameras.
Spice of fight in 2012 had moreish taste of
Sony. Sony is a big camera firm and it often produces sensor for Nikon. In the
last 4 years, Sony has been dormant in full-frame series. A900 and A850 introduced
in 2008 created not too much mark for this firm. Consequently, rumors about A99
model that was going to be introduced made many experts wait for.
A99
remarks Sony’s returning in full-frame camera market.
It took a lot of time to research market
and technology for product; however, A99 is considered the most excellent
answer that Sony wants to send to Nikon and Canon. A99 is the first model of
Alpha series to use dual newly focusing technology basing on phase. CMOS Exmor is
the inside sensor of camera with full-frame of 24x36mm size and 24.2-megapixel
resolution. In addition, it is prominent with focusing system that has big
point. The total point of 120 includea 19 points focusing through phase, 11
points focusing with cross-type form and 102 points focusing around. Its weight
is lighter than many full-frame products with only 733 grams and continuous
speed of shooting 6 picture frames/second (increasing to 10 in the case of
focus and exposure).
High ranking camera isn’t product that is
upgraded every year, so it will take some years so that users can see an
impressed fight in this series.