Sand, Sea And Samsung (Part 3) - Camera, Ultrabooks

7/22/2012 11:25:53 AM


In other, more exciting news, Samsung announced a range of new WiFi enabled cameras for the South East Asia and Oceania markets. These new compact point and shoot cameras use their WiFi connections to enable them to share pictures instantly with other devices, like you laptop or smartphone. They are also able to use Samsung's AllShare Play to share saved pictures with other Samsung devices; just like the Smart TVs mentioned earlier.

Description: WB850F Samsung

WB850F Samsung

Now, the ability to instantly transmit pictures to other devices sounds like a great idea; especially since it'll save space on your own camera. Being the techies that we are, we're definitely going to allow our cameras to piggyback on our phone data connection via WiFi and have an almost infinite amount of storage for taking pictures while travelling. All Samsung needs to do now is introduce a Samsung Smart Server to tie all these gizmos together. No, their cloud storage on AllShare Play doesn't count because it’s only 5GB worth of storage for free.

In terms of technical bits, the Samsung WB850F has a 16.2 megapixel camera with a 21X optical zoom and BSI CMOS sensor. All of which is connected to a 3.0- inch VGA AMOLED screen for making sure you managed to take a decent picture. For those who want more control, the WB850F also offers a Full Manual Control option; which let's users take control of the shot. Quite useful for budding photographers who want a cheap camera to learn the tricks of the trade on.

Description: In terms of technical bits, the Samsung WB850F has a 16.2 megapixel camera with a 21X optical zoom and BSI CMOS sensor

In terms of technical bits, the Samsung WB850F has a 16.2 megapixel camera with a 21X optical zoom and BSI CMOS sensor

Finally, in keeping with Samsung's obsession with making everything remote operable by app, these phones can be controlled via app. Which means no more ridiculous timers on the camera and the mad dash to get into position. The wireless connection also allows for the camera to do other things like direct upload to social media sites like Faeebook, Youtube and Pieassa (nice of them to include this last one). It also includes an email feature for those pictures you want to share privately, or with people who don't have Facebook (yes, they still exist).


Speaking of other gizmos tied to the AllShare Play service, Samsung also announced their newest lineup of Ultrabooks and notebooks. Both the second generation Series 9 notebook and the Series 5 ULTRA Ultrabook cross dangerously into each other's territory; the lines blur considerably when looking at them and what they can do.

Description: The  Series 5 ULTRA

The  Series 5 ULTRA

The 13-inch Series 9 notebook comes in at 12.9 mm thin and pushes to be the world's thinnest notebook chasis. Samsung claims that this form factor comes after some 33,000 hours of eraftmanship to create this precision engineered single-shell body. There's also the 15-inch version which comes in at 14.9 mm and weighs 1.65kg. That size brings it pretty darned close to being an Ultrabook in its own right, which isn't such a bad idea. A 15-inch screen on an Ultrabook might lose some portability, but will definitely gain in the l-can't-see-the-sereen-it's-too-small department.

Description: the 14-inch ULTRA comes in at 20.9 mm thin

The 14-inch ULTRA comes in at 20.9 mm thin

On the other hand, we have the Series 5 ULTRA; the successor to the previous Series 5 Ultrabooks. This time around the ULTRA comes with a pimped out interior filled to the brim with goodies. The 14-inch model comes with a second generation Intel Core Ĩ5 processor, 8GB of RAM and an AMD Radeon HD graphics card. If that isn’t enough, it also features a 256GB SSD and optical disk drive. For those who want to sacrifice a little speed for more storage space, there is also the option to have a regular HDD; but that also comes with the ExpressCache technology to gain a little more speed. These high end components allow the Series 5 ULTRA to boot in just 10.5 seconds.

All this power comes at a price though, the 14-inch ULTRA comes in at 20.9 mm thin. Which is when you think about it, not very thin at all. While it's being marketed as an Ultrabook, the ULTRA could easily be mistaken for a notebook or laptop. Although, it still has one more trick up its sleeve for putting on over the competition.

This last trick is quite a good one. Samsung has designed these Ultrabooks to provide easy access to their RAM and memory storage device; meaning that customers who are unsatisfied with the large amount of speed are able to open it all up and upgrade their Series 5 to something faster.

Final Thoughts

Samsung appears to be getting ready for a massive push in the South East Asian market with all these devices (and appliances). Last year's gains in terms of market share and experiencing their 41-percent in sales growth have galvanised the Korean giant into pushing further into everyone's game. On the other hand, the push has the feeling of something missing.

Description: Samsung appears to be getting ready for a massive push in the South East Asian market with all these devices (and appliances).

Samsung appears to be getting ready for a massive push in the South East Asian market with all these devices (and appliances).

Their mobile offering are great, and the Galaxy Beam is a fantastic bit of innovation; but it's nothing new. The Beam has been in some markets for months now, and announcing (again) at a forum this size feels like filler for something that should be there but isn't. Perhaps we’re just a little disappointed at the lack of mention of the anticipated Galaxy sill, which Samsung is still being elusive about and pushing the Galaxy Note instead.

The work to tie all their devices together via the AllShare Play service presents another interesting study. On one hand it makes accessing files much easier across all the platforms, without having to use a cloud storage service (even if AllShare Play does come with a cloud storage option); but on the other hand, it stealthily tries to lock in users to one manufacturer. The best way to make full use of the service is to only use Samsung products; but this might not sit well with consumers. Modern consumers was to be able to choose their gadgets from a variety of manufacturers, it's part of the reason why Android is so successful. People want the option to purchase gadgets from whichever manufacturers they want, and that's exactly what they do. It's because of this that AllShare Play might not see the widespread use that Samsung hopes.

Description: Samsung- AllShare Play

Samsung- AllShare Play

On the other hand, they appear to be going in the right direction with their audio docks and WiFi appliances. The audio docks are able to connect to both Samsung Galaxy devices and Apple products; which is an important part of trying to market an audio dock anywhere in the world. Now if only they followed the lead of the WiFi equipped air conditioner which can be controlled via Android app; which can be downloaded and installed on any Android phone.

In conclusion, the plethora of products that was on display at the Samsung SEA Forum is great. And readying them all with the capability to link up and share data via WiFi and/or Bluetooth, sure is a nice little proposition.

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