Intel Enters Smartphone Market

4/6/2012 11:25:49 AM

Description: Atom Z2460

Partnership with Lenovo and Motorola sees Atom Z2460 chip used in Android phones and tablets

Intel has joined forces with Lenovo and Motorola to make its first entrance into the smartphones market.

The Lenovo K800 handset runs Google’s Android operating system and is powered by Intel Atom Z2460 processor. Previously dubbed ‘Medfield’, this chip runs at 1.6GHz. According to Intel, it was specifically designed for use in smartphones and tablet PCs to deliver “leading performance with competitive energy efficiency”.

The Z2460 also features in the Lenovo IdeaTab K2110 tablet, which runs Google Android 4.0 ‘Ice Cream Sandwich’. It’s expected to ship later this year.

The Lenovo K800 has a 4.5in touchscreen that can display 720p video. It will be made available in China this spring, with launches in the UK, Europe and the US to follow shortly afterwards. “The best of Intel computing is coming to smartphones,” said Intel President and CEO Paul Otellini.

Intel has also teamed up with Motorola Mobility, having entered into a multi-year, multi-strategy relationship that will see Motorola’s Android phones and tablets running Intel’s processors. Devices are expected to ship in the second half 2012.

Description: Atom Z2460

“Although there are five billion mobile subscribers in the world, less than 800 million are using a smartphone today. With Android as the leading smartphone OS globally, and advancements in computing technology, we wee tremendous opportunity for the converged devices market,” said Sanjay Jha, Motorola’s chairman and CEO.

Mike Bell, vice-president and general manager of Intel’s mobile wireless group, said the Intel chip will be competitive on power and excel in performance. Handsets running the Z2469 chip will provide up to 8 hours of talk time (3G), 6 hrs of HD video playback, 5 hrs of web browsing, and a standby time 0f 14 hrs.

The Atom chip can deliver a burst in performance when needed, which could burn more power, but also reduce power consumption when the performance isn’t required, said Bell.

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